DELL PRECISION | 360 VIRTUAL GALLERY

Dell Launches Virtual Exhibition and Live VR Experience of Bespoke Digital Artworks to Celebrate 25th Anniversary of Dell Precision Workstation.

Social & influencer marketing agency Goat and creative production company The Berry create a stunning virtual exhibition and live VR experience to showcase brand new Precision-reliant artworks from a global selection of influential digital creators.

Try it out for yourself…

The Berry created the 3D animated, four-minute virtual experience as a 360-degree environment with interactive capabilities that allow users to move around. The environment was designed as a gallery that showcases 10 different artworks from 9 creators. The virtual gallery runs across multiple floors, complete with elevators, where every element tells Dell’s journey and every floor takes visitors to new heights of technological sophistication.

The explorable virtual exhibition features all the artworks in all their many formats – from 3D sculptures and animated videos through to illustrations – with some being available to purchase as NFTs. The project will also be made available as a live VR experience for Siggraph attendees in Canada between 8 and 11 August 2022.

 "From award-winning filmmakers and animators to architects and engineers, Dell Precision has been core to a lot of amazing work over the last quarter century and has helped transform industries. What better way to showcase this amazing technology than through a bleeding-edge experience, one which The Berry pulled off with confidence.”

Hannah Pether, Account Director at The Goat Agency