Cult Wines and CultX has turned to The Berry for an all-encompassing content campaign, shot on location in the vineyards of Bordeaux, to promote its auction of an ultra exclusive bottle of wine, produced in partnership with Olivier Bernstein.

To excite the wine world about this elite initiative, the brand turned to The Berry to conceive and deliver a three-minute film that captures the glory of the wine’s growing region while conveying the impressive depth of knowledge and experience that has gone into the one-off seminal bottle of wine.