SAUDI MOTORSPORT | DAKAR RALLY 2024
Another year of Dakar Rally with our friends at Saudi Motorsport Company.
The Berry and their production team of Berry bandits, embarked on a thrilling journey to Portalegre in Portugal. The mayor and townspeople welcomed us with open arms, as The Berry took over the town with the help of local police and people; shutting down roads, squares, restaurants and alleys. This huge team effort allowed the team to capture INSANE shots of Dania Akeel racing her Toyota T3 rally car around the streets of Portalegre!
The overwhelming amount of access to vantage points and areas of the town provided a literal playground for The Berry Boys to direct and capture their Johnny-English inspired concept!
The Berry transformed the town into a cinematic, action environment, so that we could direct and create our adrenaline-fueled Dakar Launch Film.
Headlined by Saudi Arabian athlete and Dakar legend, Dania Akeel, the film delivers an exhilarating, action-packed watch, with creative and filming style nods, to Johnny English and James Bond.
This global production spanned multiple locations, featuring additional shoots in Saudi Arabia, London and Tokyo, adding another level and higher quality to the visual storytelling.